LEO Reviews and Features

LEO website screenshot

LEO

507 Place d’Armes, Suite 700, Montreal, Quebec  H2Y 2W8 CA
Tel: 1-833-375-3007   Contact: https://www.legeropinion.com/en/contact/
Operated by: Leger Marketing

KEY FEATURES:

payment icon
PAYMENTS OFFERED

checkmarkCash paid via PayPal checkmarkPrepaid debit or credit cards checkmarkAmazon gift cards checkmarkStarbucks gift cards checkmarkWalmart gift cards checkmarkAir Miles Reward Miles checkmarkAirline Miles checkmarkRetail e-vouchers checkmarkDonations to charity checkmarkSweepstakes entries

study types icon
HOW TO PARTICIPATE

checkmarkOnline surveys checkmarkOnline focus groups checkmarkIn-person focus groups checkmarkProduct testing checkmarkMobile surveys checkmarkMobile app checkmarkRefer-a-friend program checkmarkTeen surveys

payment info icon
REDEEMING REWARDS

$20 minimum account balance required for most reward options. Exceptions are donations to charity, and that 20 Air Miles can be requested for $10.

LEO was formally known as LegerWeb. This change occurred on May 1, 2019.

LEO is an online platform where you can participate in surveys and earn rewards in exchange for your time. Founded in 2004 by Leger, LEO stands as the largest and most trusted panel of its kind in Canada, and is now quickly expanding in the US. With a diverse community of more than 400,000 members, LEO proudly supports Leger's researchers in delivering valuable market research insights.

How LEO Surveys Works

leo surveys website

Express Yourself and Get LEO Points

LEO Surveys offers their members the opportunity to earn 'LEO Points' for completing paid surveys. After joining LEO for free, you will be e-mailed invitations to complete surveys, as they become available. If you prefer taking surveys on your phone, you can use the LEO app (available on both Android and iOS) to take surveys, check your account balances and redeem your rewards, straight from your mobile device.

How Much You Can Earn

Cash values of survey completions vary, however Leger Opinion advertises amounts that range between $1-$35. LEO points may be redeemed for cash payments made via PayPal, gift cards, pre-paid Visa cards, Air Miles, and Aeroplan miles. You may request a reward when your account reaches a balance of $20.00.

Payment and Rewards

leo surveys reward options

Reward Details

Rewards come in the form of LEO Points that can be redeemed for cash, Air Miles, Aeroplan Miles, Paypal, Visa prepaid cards, Uber gift cards, as well as for gift cards to Amazon, Walmart, Starbucks, and more.

To collect Air Miles (Canadians-only), you can transfer LEO Points directly into your Air Miles account. Note that LEO points or Air Miles may take 72 hours to appear in your account after you have completed a survey.

Another option is using your points to give back to charitable causes. LEO has partnered with the One Tree Planted and you can donate as little as 18000 LEO points ($18.00) to make a contribution to have 10 trees planted.

Redeeming Rewards

Once you have earned $20 you can choose to cash out via PayPal, e-gift card, or Aeroplan. Alternatively, you can request 20 Air Miles Reward Miles for $10 in earnings.

Visit the LEO surveys website 

Survey Taking Experience

leo surveys gift card rewards

Survey Details

Each survey typically awards $1.00, and because the surveys are quick and easy (most take about 8-10 minutes), your account balance should build up quickly. It can take up to 72 hours for your points to be credited to your account, and longer surveys pay up to $35. New surveys are typically available every week, but you'll only see the ones that fit your profile. For each survey you'll complete, you'll get points and Chances to bet on LEO's weekly and monthly contests. Note that you will need to complete at least 3 surveys a year to remain an active member.

Many surveys are also geared towards Francophone Canadians, and are offered in French

Complete Surveys Anywhere Using the LEO app

The Leger Opinion team has created compatibility tools that allow members to participate in surveys anywhere at any time! Download the LEO app on your iPhone or Android phone, so you can be notified directly when surveys become available. The website is also tablet and mobile friendly for added convenience! No need to rush to your computer when a survey has become available.

Visit Leo's website 

Community Features

leo surveys contests

Generous Monthly Draws

Each month, LEO offers prize draws that can be won by panel members. Contest entries are accumulated by participating in paid surveys during a specified time period. The available monthly prizes are valued at around $2,500. The draw takes place on the first Tuesday of each month and includes 5 prizes similar to the following: $1000 cash, $500 cash, a $250 gift card, Air Miles, and more.

Fun Member Polls

Check out the interactive portion of the LEO online surveys website, where fun and interesting poll questions can be answered in real time. Members can even send in their own questions, which may appear on the website!

Love, Hate, Rate

LEO also has an option to participate in their Love, Hate, Rate program which allows you to express yourself as a customer of products you interact with, the places you visit, the events you attend and more. Share your experience in complete confidentiality to express your opinions anywhere, anytime. Comments received are used to identify trends and assign ratings to businesses, products, brands, events and services.

Refer Your Friends

For each friend you refer, you earn $1. A referral is considered complete when the referred party finishes their profile and completes one survey.

Is LEO Legit or Scam?

leo surveys legit or scam

Is LEO Surveys Legit?

The LEO surveys panel was founded in 2004 and has awarded over $20,000,000 to survey takers to date. They have over 400,000 members across Canada and the USA. Their surveys and poll results are frequently featured in the media, making it a credible and legitimate source for market research. LEO is definitely not a scam and is a legitimate online survey site.

Eligibility: Residents of both the USA and Canada who are 13+.


LEO Reviews (73)

5 Star Reviews (26) 35.6
35.6
4 Star Reviews (13) 17.8
17.8
3 Star Reviews (7) 9.6
9.6
2 Star Reviews (7) 9.6
9.6
1 Star Reviews (20) 27.4
27.4

Sort Reviews By: Date | Highest rating | Lowest rating

Get rewarded for what they send you : )

April 27, 2015 by Lorna from Canada

Not many surveys forwarded but you do earn a reward for what you are sent. Very few if any are screen out or quota full with Ledger Web and they are good about actually coming up with a payment : ) Very Impressed with their responses to questions or issues with surveys. Positive feeling from them all the time, : ) $80 cash out since Dec 2011 Check in the mail.. no fuss! Great to work with :)

Low volume but otherwise ok

February 21, 2015 by Roger from Canada

As noted by others, not many surveys but at least they don't pay an insulting amount for our time.
Some of their surveys are at least about substantive issues which makes a nice change from describing what sort of a person a product would be (!)

One of my faves

January 4, 2015 by D from Canada

very few surveys when I first started but stuck with them, well done surveys so felt worthwhile. Now I get surveys quite regularly.

Very good!

November 12, 2014 by dan from Canada

You may not get a survey everyday, because they randomly select who gets the survey, but you should be reaching the minimum cash out at 20$ pretty quickly. I've only been on the panel for 2 weeks, and I'm already almost at the cash out of 20$. You can also cash out with Air Miles. They pay about 1 dollar for surveys up to 10 minutes, and about 2$ or more for surveys longer than that. I have not gotten a survey that paid more than 2.50 yet. Great site to try, but mostly ONLY for Canadians.

1000 ways not to pay

November 4, 2014 by Franck from Canada

They may pay less per survey than they advertise but it doesn't matter, as there is so few survey, you cannot even get the basic minimum of 20$ to get paid!
So you work your butt, months after months, but as you never get 20$ worth of survey, you never get any money!