National Consumer Panel Reviews and Features

National Consumer Panel

6800 Jericho Turnpike Suite 102E, Syosset, NY  11791 US
Tel: 1-800-962-6700   Contact: [email protected]
Operated by: Nielsen and IRI

Jump to: National Consumer Panel Reviews | Rewards | National Consumer Panel Sign up

KEY FEATURES:

The National Consumer Panel is an established company backed by two research powers, NielsenIQ and IRI. The NCP is a "mini-USA", representing millions of Americans. Since 1987 (originally as Nielsen Homescan, then in 2010 as National Consumer Panel), the NCP has been gathering panel member's opinions and shopping data to help manufacturers and retailers make informed decisions on what products to develop, improve or sell in the market.

The NCP panel gives panelists the opportunity to earn rewards from a fun and simple process, simply by scanning barcodes of the items they buy every week! You could change the face of your favorite brands or improve your shopping experience by becoming a member.

Sign Up for Your Spot

Being immediately accepted into the program is not guaranteed because acceptance is based upon if/when there is an opening or a need for specific household demographics, so availability does vary. To sign up for NCP, simply click the green 'join now' buttons on this page to apply for a position.

Rewards for Participating

Earn points for sending your shopping data each week and for answering surveys. NCPMobile participants can redeem their points towards gift cards including: AMC, Amazon, Apple, Delta, Fandango, Google Play, Groupon, Spotify, Uber as well as for Vanilla Visa cards.

Participants with hand-held scanners can access NCP's online gift catalog that contains a wide variety of name-brand merchandise including electronics, home appliances, sporting goods, toys and more!

Earn More Rewards

New NCP panel members earn reward points for registration and reporting their first shopping trip. In addition, panel members earn 250 reward points for birthdays, 1,000 bonus points on their 6-month anniversary and 1,000 bonus points on their 1-year anniversary (and each year after that). Other seasonal and ad-hoc promotions can earn panel members additional reward points depending on their participation.

Scan Your Purchases with the National Consumer Panel App

As a new member of NCP, you will receive access to NCPMobile, their exclusive mobile app for scanning and reporting your shopping trip details (available in iOS and Android). Use the app to scan the barcodes on your weekly purchases and earn rewards for your participation. You can also provide information on non-barcoded items you purchase (such as fruit and vegetables, baked goods, gas, prescriptions, etc.) using the app. You may be asked to provide additional information on a shopping trip, including the store you went to, if you used a club card, etc. Sharing this level of detail will help the product makers and retailers that are responsible for the products you love to purchase and is easily done so using the interface.

Earn Reward Points!

Points are largely earned by scanning your weekly purchases. You'll start by getting 150 points each week NCP receives your shopping data. The weekly amount of points increases the longer you are on the panel. With opportunities to earn additional points by answering surveys, special NCP promotions, specialty panels, etc., points can add up quickly. Gift offerings begin at 5,000 points.

Automatic Sweepstakes Entries

Regular participation in the program means automatic entries into NCP's sweepstakes that are held monthly and quarterly. Sweepstakes include:

• $100 Monthly Sweepstakes (20 winners each month)
• $500 Super Scanner Quarterly Sweepstakes (5 winners each quarter)
• $5,000 Cash Giveaway Quarterly Sweepstakes (1 winner each quarter)

The Longer You're a Member, the More You'll Earn

The longer you are an active participant of NCP, the more points you will get credited to your account each time you participate. The program has been around for over a decade, so it's not uncommon for participants to be members for this long!

Special Member Perks

Being a member also entitles you to the NCPRewards+ program where you can get special discounts at AT&T (some users report receiving 25% off their phone bill), as well as receiving discounts with other major retailers.

Is National Consumer Panel Legit?

There's no reason to think that National Consumer Panel is anything but legitimate. It is not a scam, and it is run by NielsenIQ - a highly respected market research firm. Although people may have different experiences being a member of the panel, the NCP program is legitimate.

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National Consumer Panel Reviews (104)

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February 8, 2018 by Christine from United States

I love being a panelist for NCP! It was easy enough scanning items I've bought, using their scanning equipment...but now, I use the mobile app and it is awesome! It's easy, quick and anyone can do this.
Perks are great! You accumulate points, just for scanning purchases. You can use these points to enter monthly drawings for prizes or redeem them for gifts. Also, after being a member for a few months, you get an AT&T discount too!
I'm looking forward to new perks ☺️ and accumulating those points!

January 21, 2018 by Heather from United States

Ive been on the panel for a few months now and love it. I literally just scan my items everytime I shop and send my info to the company. Ive only racked up 3000 points so far but I earned points for doing something im going to do anyway. The customer service people are super helpful in answering any questions you have. The good prizes are worth the wait in my opinion. Ill keep with it!!

December 21, 2017 by Allison from United States

They want you to scan the barcode or manually enter the information of every item purchased by every member of your household, I live with my husband and 2 adult children, and I am the only one that enters our shopping trips. I had 90 items on my grocery receipt yesterday, my husband went to the gas station, and my girls did some christmas shopping. I had to enter a total of about 110 items, which took me 2 hours to complete. I don't mind putting in the time, if I felt like I was working towards something.
I'm uninstalling the mobile app from my phone and unsubscribing.

October 8, 2017 by Audra from United States

I didn't get my equipment before they wanted it back. I called three times in this window to keep the account active. Then the equipment didn't transmit what it was supposed to but managed to use over 60gb of my internet which put me over the cap. They keep saying they will send my account into collections but don't really send a shipping label to return anything. I am really just hoping the collections people are better than them.

September 10, 2017 by Richard from United States

this organization tied to the nielsens pays practically nothing . It has you scan all the food you buy then enter the price you paid for EACH item. An average shopper has thirty to forty items in a weekly grocery trip so you can see it takes and hour or more a week for which you accumulate 200 points. After 15.000 points i finally sent in for a pair. What they sent was a ten dollar pair of binoculars that I had over eighty hours into acquiring. that's about .20 an hour they are paying you.